Water-based lube

4.9
Rated 4.9 out of 5 stars
31 Reviews

A hydrating, paraben-free lubricant for easy sliding.

UnscentedToy-friendlyBody-safeSilky-smoothVegan-friendly

A hydrating, paraben-free and PH-balanced lubricant for all of your needs, from partnered sex and masturbation to sex toy play.


Looking for our (normal) Normal lube? Our new and improved version is cumming soon! 

A hydrating formulation suitable for all skin types, made to mimic your body’s natural lubrication.

  • Spermicide free
  • pH balanced 
  • Free of sticky residue 
  • Fragrance free 
  • Reduces friction and assists with hydration 
  • Helps ease penetration 
  • Suitable for use with tampons 
  • Not intended for water play. 


Ingredients

Water Purified, Aloe Barbadensis Leaf Juice (Aloe Vera), Phenoxyethanol, Lactic Acid, Benzoic Acid, Dehydroacetic Acid, Xanthan Gum, Betaine.

Shake before use and apply as desired. Easily washes away with warm water.

Patch test before use. Seek medical advice if irritation occurs. Store in a cool, dry place. Suitable to be used with tampons.

Is there 'something missing' if I am using lube?

Absolutely not.

This is one of the biggest myths out there about sex - that everybody gets wet when they're aroused, and that your natural lubrication 'should be enough'.Read more about it here!

And no matter who you’re playing with or what you’re doing, adding lube can make things easier, safer, and a whole lot sexier.

What’s the difference between silicon- and water-based lube?

Silicon-based lube is longer-lasting, water-proof and (as the name says) uses silicone as its primary ingredient - while water-based lube is safe for all types of toys, will wash off easily in water, won’t stain sheets or clothes, and may need more frequent replenishment.

Can I use this lube with my Normal vibe?

Yep - no worries!

More questions?

Scroll down!

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FAQ

Got questions? We've got answers

Silicon-based lube is longer-lasting, water-proof and (as the name says) uses silicon as its primary ingredient - while water-based lube is safe for all types of vibes, will wash off easily in water, won’t stain sheets or clothes, and may need more frequent replenishment.

Water Purified, Aloe Barbadensis Leaf Juice (Aloe Vera), Phenoxyethanol, Lactic Acid, Benzoic Acid, Dehydroacetic Acid, Xanthan Gum, Betaine.

Unfortunately not - but if you have any issues with your product, please let our team know and they’ll be happy to advise you.

Your order will be billed discreetly as a purchase from ‘Normal Wellness'.

All orders arrive in discreet, unmarked, padded recycled mailer bags (so you can focus on good vibes, stress-free).

We currently ship all over Australia from our facility in Melbourne. Orders are fulfilled within 1-2 business days and delivered within 5 business days.

Yep - no worries!

Our water-based lube is safe for your body, but we don't recommend eating it. Use it as intended, and you'll be good to go!

Check out our general FAQs, and if you still need help, email our team via hey@itsnormal.com.

Reviews
4.9
Rated 4.9 out of 5 stars
Based on 31 reviews
31 reviews
  • Kaitlyn M.
    Verified Buyer
    12/2/24
    Water-based lube
    Reviewing
    Water-based lube
    Rated 4 out of 5 stars
    Gliding into heaven!!

    Love this lube for toy play, it lasts and felt gentle on my skin! Definitely will be buying this again

  • Bronte s.
    Verified Buyer
    8/15/24
    Water-based lube
    Reviewing
    Water-based lube
    Rated 5 out of 5 stars
    An essential

    This lube is smooth, non-sticky, and feels natural. It provides long-lasting lubrication without causing any irritation

  • C.
    Verified Buyer
    7/26/24
    Water-based lube
    Reviewing
    Water-based lube
    Rated 5 out of 5 stars
    The good stuff

    Perfect for solo or partnered

  • Maryanne K.
    Verified Buyer
    7/22/24
    Water-based lube
    Reviewing
    Water-based lube
    Rated 5 out of 5 stars
    ???

    Well it’s just a lubricant isn’t it

  • Travis G.
    Verified Buyer
    7/17/24
    Water-based lube
    Reviewing
    Water-based lube
    Rated 5 out of 5 stars
    Lube.

    Great.

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