Press A few of the places we’ve been featured
Broadsheet

Broadsheet / Meet Normal: A Simplified New Sex-Toy Shop Helping Women Embrace Self-Pleasure

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TimeOut

TimeOut / The women-run Aussie sexual wellness brands you need to know

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Vogue Australia

Vogue Australia / The new normal: sex toys get reinvented

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Smart Company

Smart Company/ Ten marketing campaigns that got the world’s attention in 2022

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The Urban List

The Urban List / Reframe The Way You Think About Sexual Wellness With This Epic Online Course

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PopSugar

PopSugar / The Modern Guide to Sex: Everything You Should Have Learnt in School But Didn’t

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Broadsheet

Broadsheet / Aussie Startup Normal Wants To Teach You All the Essentials Left Out of School Sex-Ed – For Free

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KIC POD

KIC POD / Let’s talk about modern sex, baby! Confidence in the bedroom & post-lockdown love

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B and T

B and T / Aussie Startup NORMAL Invites Media Companies To Normalise Sexual Wellness In Advertising

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Wild Hearts

Wild Hearts Podcast / Changing the conversation on sexual wellness with Lucy Wark, founder of NORMAL

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Vogue Codes 2022

Vogue Codes 2022 / Empowering women through technology, in both career and as consumers

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GRAZIA

GRAZIA / Never Experienced An Orgasm? This Sex Masterclass Will Teach You How

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PopSugar

PopSugar / Feel Like You’re Not Having Good Sex? This Sex Ed Course Might Be the Answer

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Pink News

Pink News / This online sex education masterclass will basically turn you into Dr. Jean F. Milburn for Valentine’s Day

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BuzzFeed

Buzzfeed / This Sexual Wellness Brand Is Hosting The Free Sex-Ed Masterclass You Won't Find In Schools

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Lifehacker

Lifehacker / The Modern Guide to Sex Is Here to Teach You About Pleasure

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TMZ

TMZ / All Your Questions Answered ...W/ THE MODERN GUIDE TO SEX!!!

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Women’s Agenda

Women’s Agenda / Sexual wellness company NORMAL launches new adults sex education e-course

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Refinery29 Australia

R29 / These Are The Most Popular Sexual Wellness Products Australians Are Buying

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Lifehacker Australia

Lifehacker / Low Libido? You’re Not Alone According to This Aussie Sex Survey

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Happy Mag

Happy Mag / Sex toy brand NORMAL is getting VERY creative to defeat censorship

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Body and Soul

Body and Soul / Women are finally orgasming more, but is our libido for it dropping?

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Life HackerWomen’s Health Australia

Women’s Health / Meet your sexual wellness squad

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Smart Company

Smart Company / Sexual wellness trends: Normal founder Lucy Wark on what to expect in 2023

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Lifehacker

Lifehacker / These Are the Top Fantasies for Aussies in the Bedroom

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Interbrand

Interbrand / From Go-To to Heaps Normal, Bluey to Oodie: Interbrand AUNZ reveals 2021’s 10 Breakthrough Brands

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Fashion Journal

Fashion Journal / Our libido is lower than ever before, here’s why

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Triple J The Hook Up

Triple J / The Hook Up: what we learnt from 2022 + Sunday Secrets

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The Latch

The Latch / Dildos and Vibrators Aren’t the Same Thing, So Which One’s Right for You?

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Lifehacker

Lifehacker / How to Properly Dispose of Your Unwanted Sex Toys

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Man of Many

Man of Many / Finally, Sex Toys You Won’t Have to Hide Under the Bed

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The Latch

The Latch / The Kinkiest States In Australia, According to a Big New Sex Survey

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RIISE

RIISE / From Eco-Friendly Sex Toys To Organic Lube: Here’s Everything You Need To Know About Sustainable Sex

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The West Australian

The West Australian / Self-pleasure products causing a buzz in the self-care industry

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Herald Sun

Herald Sun / Sex toy company parks truck with raunchy message next to Bondi’s busy covid testing clinic

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The Daily Mail

The Daily Mail / Mysterious truck with a VERY inappropriate sign appears near Bondi Beach's Covid testing clinic as Sydneysiders remain in lockdown

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Refinery29 Australia

Refinery29 Australia / Masturbation Shame Is Deeply Ingrained In Us, But We Can Undo It

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hyperbae

hyperbae / LEVEL UP YOUR SEXUAL SKILLS WITH THIS MASTERCLASS

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Broadsheet

Broadsheet / David Jones Has a Sexy New Self-Care Section, So You Can Stock Up on Sex Toys, Lube and Condoms

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The Latch

The Latch / David Jones Has Launched a Sexual Wellness Category Featuring Devices and Intimate Skincare

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RUSSH

RUSSH / NORMAL is the sexual wellness brand bringing conversation to the forefront

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ragtrader

ragtrader / David Jones expands into $24 billion sexual wellness market

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Start Mate Underground

Start Mate Underground / The future of sextech

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How did you do it? Podcast

How did you do it? / The Story Behind Normal with Lucy Wark

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Balance the grind

Balance the grind / Balancing the Grind with Lucy Wark, Founder of NORMAL

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Talking Frank

Talking Frank / Masturbation + Sex Toys

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PopSugar

PopSugar / We Can’t Believe Anyone Actually Thought *That* Scene From Love Actually Was Romantic

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Body and Soul

Body and Soul / ReScript is a new podcast revisiting (and challenging) famous sex scenes in pop culture

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Nine Honey

9Honey / Unsealed Section: Gen Z's sex education is bad - but they're enjoying it more than any of us

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Pedestrian TV

Pedestrian TV / Apparently We Have Not Learnt What Cunnalingus Is Yet Bc The Orgasm Gap Is Still Alive And Well

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